[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.plakatt.cz\/loga-nas-ovlivnuji\/#Article","mainEntityOfPage":"https:\/\/www.plakatt.cz\/loga-nas-ovlivnuji\/","headline":"Loga n\u00e1s ovliv\u0148uj\u00ed","name":"Loga n\u00e1s ovliv\u0148uj\u00ed","description":"Kdy\u017e si my lid\u00e9 n\u011bco po\u0159izujeme, nechceme obvykle jen tak n\u011bco. Neakceptujeme \u010dasto to prvn\u00ed, co n\u00e1m n\u011bkdo str\u010d\u00ed do ruky, chceme si vybrat to, … ","datePublished":"2022-02-27","dateModified":"2023-05-31","author":{"@type":"Person","@id":"https:\/\/www.plakatt.cz\/author\/#Person","name":"","url":"https:\/\/www.plakatt.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/4ae18345300f35922a2a7b2caa17564b68acab8514eff939a8a019efde378c24?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4ae18345300f35922a2a7b2caa17564b68acab8514eff939a8a019efde378c24?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"plakatt.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.plakatt.cz\/wp-content\/uploads\/logo_recyklace_6WJdmu.jpg","url":"https:\/\/www.plakatt.cz\/wp-content\/uploads\/logo_recyklace_6WJdmu.jpg","height":0,"width":0},"url":"https:\/\/www.plakatt.cz\/loga-nas-ovlivnuji\/","about":["Zbo\u017e\u00ed"],"wordCount":420,"articleBody":"         Kdy\u017e si my lid\u00e9 n\u011bco po\u0159izujeme, nechceme obvykle jen tak n\u011bco. Neakceptujeme \u010dasto to prvn\u00ed, co n\u00e1m n\u011bkdo str\u010d\u00ed do ruky, chceme si vybrat to, co n\u00e1m bude nejl\u00e9pe vyhovovat. A proto\u017ee m\u00e1me na v\u00fdb\u011br, mohli bychom mo\u017en\u00e1 vyb\u00edrat celou v\u011b\u010dnost. Co\u017e ale samoz\u0159ejm\u011b nem\u016f\u017eeme, proto\u017ee nem\u00e1me tolik \u010dasu. A tak se hledaj\u00ed nejr\u016fzn\u011bj\u0161\u00ed \u201azkratky\u2018, jak si v\u00fdb\u011br i p\u0159i zachov\u00e1n\u00ed jeho relevantnosti usnadnit. Kdy\u017e si tedy n\u011bco vyb\u00edr\u00e1me, vol\u00edme n\u011bkdy podle obalu, co\u017e je ale sp\u00ed\u0161e hloup\u00e9 rozhodnut\u00ed. Proto\u017ee se za l\u00edbiv\u00fdm obalem m\u016f\u017ee snadno skr\u00fdvat i n\u011bco, o co by nikdo soudn\u00fd nest\u00e1l. N\u011bkdy si pak vyb\u00edr\u00e1me podle ceny, co\u017e u\u017e je relevantn\u011bj\u0161\u00ed metoda v\u00fdb\u011bru, jen\u017ee ani zde nemus\u00edme zvolit p\u0159esn\u011b to, co bychom si cht\u011bli po\u0159\u00eddit.  A ti nejzodpov\u011bdn\u011bj\u0161\u00ed z n\u00e1s tedy vol\u00ed podle toho, odkud to jim nab\u00edzen\u00e9 poch\u00e1z\u00ed. Vol\u00ed podle zem\u011b p\u016fvodu a firmy, podle toho, jak\u00e1 pov\u011bst takov\u00e9ho dodavatele prov\u00e1z\u00ed. A aby se nemusely na obalech v\u00fdrobk\u016f podobn\u00e9 informace slo\u017eit\u011b hledat mezi dal\u0161\u00edmi zde uveden\u00fdmi \u00fadaji, zrodila se loga. Symboly, kter\u00e9 slou\u017e\u00ed k tomu, aby si lid\u00e9 spojili ur\u010dit\u00e9 grafick\u00e9 symboly s ur\u010dit\u00fdmi charakteristikami a aby tak u\u017e na prvn\u00ed pohled v\u011bd\u011bli nebo aspo\u0148 tu\u0161ili, zda se jim v konkr\u00e9tn\u00edm p\u0159\u00edpad\u011b nab\u00edz\u00ed dokonalost nebo sp\u00ed\u0161e n\u011bco pochyby vyvol\u00e1vaj\u00edc\u00ed.  Logo si prost\u011b spojujeme v mysli s pov\u011bst\u00ed firmy, ke kter\u00e9 se vztahuje, logo si spojujeme t\u0159eba i s vlastn\u00edmi zku\u0161enostmi z d\u0159\u00edv\u011bj\u0161ka. A sta\u010d\u00ed pohled a hned v\u00edme. \u010casto je hned po takov\u00e9m pohledu jasn\u00e9, co si n\u011bkdo koup\u00ed a co ne. A to znamen\u00e1, \u017ee jsou loga d\u016fle\u017eit\u00e1 v\u011bc. \u017de je nelze v \u017e\u00e1dn\u00e9m p\u0159\u00edpad\u011b podce\u0148ovat. A kdy\u017e u\u017e si n\u011bkdo logo po\u0159izuje, m\u011bl by vsadit na n\u011bkoho, kdo mu nab\u00eddne nespornou kvalitu. Tvorba loga Rokycany pak b\u00fdv\u00e1 pr\u00e1v\u011b takovou rozumnou volbou, na kterou se ur\u010dit\u011b vyplat\u00ed vsadit. Proto\u017ee tady komukoliv vytvo\u0159\u00ed takov\u00e9 logo, kter\u00e9 si ve\u0159ejnost snadno zapamatuje a kter\u00e9 bude v\u011brn\u011b slou\u017eit i nyn\u00ed, i v budoucnu.                                                                                                                                                                                                                                                                                                                                                                                          4.4\/5 - (7 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Loga n\u00e1s ovliv\u0148uj\u00ed","item":"https:\/\/www.plakatt.cz\/loga-nas-ovlivnuji\/#breadcrumbitem"}]}]